"X vs Y" is the highest-intent query class in travel β searchers are within 72 hours of booking. Most articles answer it badly: a wall of text, two static tables, no source-of-truth, no personalization. The Orizn country comparison widget collapses the entire answer into one card with three rows and clear winners.
Each comparison row pulls from a different Orizn data source: visa from the visa graph (39 601 cells, 200+ embassy feeds), cost from Numbeo + BackpackerIndex + Orizn's user-submitted aggregator, safety from a composite of Numbeo's Safety Index and the Global Peace Index. Set data-passport and the visa row personalizes to the visitor's nationality.
The widget self-mounts, weighs 16 KB gzipped (slightly heavier because of the climate canvas), and works on every major CMS. Drop the two-line snippet on every "X vs Y" post in your archive and the widget replaces your stale tables with always-fresh data β plus a 50/50 revenue share on any guide sale either side generates.